Why 3D content is essential for Mitsubishi Electric

Starting almost 100 years ago as a Japanese manufacturer, Mitsubishi Electric today serves customers worldwide in a wide range of industries. This multinational has a clear mission: to bring innovative technology to society to create a brighter future. In order to continuously improve products and services, acting on changing customer demands and trends is key. Mitsubishi Electric offers content for their HVAC products on MEPcontent.com to help customers deliver high-quality BIM projects.

“Our customers need to deliver extensive designs for their projects. We took on the BIM challenge, to make it as easy as possible for engineers to select Mitsubishi Electric over and above any other brand” says Paul Sexton, Technical Marketing Manager for Mitsubishi Electric Europe. “The goal was to make sure that all of our products are BIM ready, so that our customers can easily work with our products in a BIM project. From a consulting engineer working on behalf of a small sized company to a large multinational corporation located somewhere in Europe”.

Quality is key for Mitsubishi Electric
MEPcontent has developed and published content for multiple air conditioning and ventilation product ranges. Revit families, 3D DWG and IFC files are now available for the Mr. Slim, Ecodan and City Multi series. For Paul Sexton, quality was one of the key factors in choosing a partner for developing content. “Quality is synonymous with Mitsubishi Electric and we wanted to have really good quality BIM content. We were looking for a partner who could give us confidence and knew what they were about. Also, they had to be flexible enough to work with a multinational like Mitsubishi Electric. That is why we chose MEPcontent to deliver the BIM roadmap for us. MEPcontent has its grassroots in the MEP industry. It is part of a 26 year old business, a market leader in the Netherlands and is eager to grow with a multinational like ourselves.”

The content has proved itself successful. After the products had been published on MEPcontent, the Mitsubishi Electric offices all over Europe invited their customers to download and use the content. “We've received great feedback from our customers so far. That's how we reassure ourselves of the importance of high-quality BIM content” says Paul Sexton.

Set your BIM roadmap for 2017
How are you, as a manufacturer, dealing with the demand for BIM content of your customers? Join our webinar ‘BIM for manufacturers’ on Thursday January 26th from 12:00 PM - 12:30 PM CET, to get up-to-date with the latest BIM trends in the MEP industry.